SMB TechFest Q3 2019

Sessions

SMB TechFest

This packed event consists of hours of learning from expert speakers, vendors and peers.

A combination of business & technical topics to provide you the highest value. Each event is packed with a unique combination of today's in-demand speakers and the latest technology topics.




Main Day Thursday Jul 18, 2019
Sessions, Expo Hall, IT Mixer, Awards, Raffles



News & Events

SMB TechFest
Next Q1 SMB TechFest Jan 22-23, 2020
Seating is limited. Learn more now.

SolarWinds MSP
Make better decision with the power of collective intelligence. Learn more.

SMB TechFest Announces Q4 Awards
The Q4 partner voted award winners were Files.com, RapidFire, inSOC, and WatchGuard. The Best In Show was awarded to WatchGuard.

IAMCP (International Association Microsoft Channel Partners)
Join Woman in Technology (WIT). It’s an exciting part of IAMCP. Learn more.

Industry Event Calendar
View our major industry events calendar. Plan ahead and network.Login, and add your own events in real-time.

 
Safeguarding from Hackers; Not your clients your MSP
  Track 2: Marketing
  Presenter: Joshua Liberman, Net Sciences, Inc
  Description:

Yes, it is important to protect our clients and their systems.  But it's even more important to safeguard and protect your MSP business.   Realize that a compromised MSP means potentially all their clients could become victims and hacked.   This has already happened to several MSP's here in the U.S.  This session will provide best practices and steps MSPs/Solution Providers need to take. 

Joshua Liberman

 
Dell Expert Network Initiative
  Track 3: All Tracks
  Presenter: Yj Lin, Dell
  Description:

Dell Expert Network is a support program for MSPs and IT Consultants to help grow our business together! We will be talking about the vision, plan, and benefits for members! 

 

Yj Lin

 
Turn Your Frontline Workers Into Cloud Workers
  Track 3: All Tracks
  Presenter: Rachel Pang , Google
  Description:

From the way we entertain ourselves to the way we communicate, the mobility, speed and continuity of the cloud has fundamentally transformed the world we live in and the way we work. But there's a key segment of the workforce that has the potential to be overlooked in this cloud transformation-your frontline workers.  Cloud-powering this large and impactful workforce unlocks their potential and provides greater collaboration and engagement, process efficiencies, and insights for better decision-making. Hear from Google on how to transition your frontline workers in to cloud workers.

Rachel Pang

 
CRITICALSTART’s MDR Services
  Track 3: All Tracks
  Presenter: Alex Humphrey, Critical Start
  Description:

CRITICALSTART is leading the way in Managed Detection and Response. Our mission is simple: protect our customers’ brand while reducing their risk. We do this for organizations of all sizes through our award-winning portfolio, from the delivery of managed security services to security-readiness assessments using our proven framework, the Defendable Network, professional services, and product fulfillment. 

Alex Humphrey

 
The Art of Managed Security Services
  Track 3: All Tracks
  Presenter: Maggie Szczygielski, Interwork
  Description:

Our goal is to enable our channel partners through education, technical implementation services, cyber security training programs, and helping Solution Providers identify emerging technologies that solve real problems and today’s evolving cyber threats.

Maggie Szczygielski

 
Truck Rolls Suck
  Track 3: All Tracks
  Presenter: Seth Rubenstein, Domotz
  Description:

Remote monitoring and management of everything IoT isn’t just good customer care and predictable revenue, it’s a matter of survival. Every truck roll decreases the value of your business, for MSPs, system integrators and vendors, in any market. Domotz leverages IP ubiquity, a foundation of solid security principles, a brilliant bone-head-simple UI and a ridiculously stupid-cheap price point, not only to eliminate a guaranteed death-by-break-fix, but to provide an endlessly scalable platform of opportunity for technologists in an Everything as a Service world.

Seth Rubenstein

 
Saving Your Clients From Themselves -- How Internal Cybersecurity Is Your Next Big Revenue Generator
  Track 3: All Tracks
  Presenter: Matthew Koenig, RapidFire
  Description:

While cybersecurity headlines still highlight big breaches from external sources, insider threats are an even bigger problem. During this presentation RapidFire Tools Director of Sales,  Matthew Koenig, will discuss the need for expanded insider cybersecurity threat services, and will also describe the types of insider threats that are commonly found on many SMB networks, and how to detect them.

Matthew Koenig

 
Creating value with Service/Solution Providers
  Track 3: All Tracks
  Presenter: Anilkumar Attappilly, IBM
  Description:

Creating value with Cloud and Managed service providers by building solutions for tomorrow’s customer: The battle among service providers for the next tier of data, storage, security and solutions has begun. Clients are increasingly demanding premium cloud, data, security offerings, at a low cost, and expect their providers to meet those needs with next-gen technology. In this session, we will highlight the IBM capabilities of storage and security offerings with usecases, you will gain firsthand insight on how you can quickly enable your business to deliver next-gen differentiated services, exceed client expectations, and win new business with the right infrastructure.

Anilkumar Attappilly

 
Creating value with Service/Solution Providers
  Track 3: All Tracks
  Presenter: Juan C. Perez, IBM
  Description:

Creating value with Cloud and Managed service providers by building solutions for tomorrow’s customer: The battle among service providers for the next tier of data, storage, security and solutions has begun. Clients are increasingly demanding premium cloud, data, security offerings, at a low cost, and expect their providers to meet those needs with next-gen technology. In this session, we will highlight the IBM capabilities of storage and security offerings with usecases, you will gain firsthand insight on how you can quickly enable your business to deliver next-gen differentiated services, exceed client expectations, and win new business with the right infrastructure.

Juan C. Perez

 
Creating value with Service/Solution Providers
  Track 3: All Tracks
  Presenter: John Harper, IBM
  Description:

Creating value with Cloud and Managed service providers by building solutions for tomorrow’s customer: The battle among service providers for the next tier of data, storage, security and solutions has begun. Clients are increasingly demanding premium cloud, data, security offerings, at a low cost, and expect their providers to meet those needs with next-gen technology. In this session, we will highlight the IBM capabilities of storage and security offerings with usecases, you will gain firsthand insight on how you can quickly enable your business to deliver next-gen differentiated services, exceed client expectations, and win new business with the right infrastructure.

John Harper

 
Microsoft Partner Benefits; What is really going on?
  Track 3: All Tracks
  Presenter: Rich Freeman, ChannelPro
  Description:

Rich Freeman (ChannelPro magazine Executive Editor) and Dave Seibert (Microsoft Influencer, Microsoft MVP, and Partner) will take on the topic of the Microsoft Partner program changes (announcements, retractions, and the latest updates from Inspire.   This can be a big disrupter or great benefits.  We will uncover the facts.

Rich Freeman

 
Microsoft Partner Benefits; What is really going on?
  Track 3: All Tracks
  Presenter: Dave Seibert, SMB TechFest
  Description:

Rich Freeman (ChannelPro magazine Executive Editor) and Dave Seibert (Microsoft Influencer, Microsoft MVP, and Partner) will take on the topic of the Microsoft Partner program changes (announcements, retractions, and the latest updates from Inspire.   This can be a big disrupter or great benefits.  We will uncover the facts.

Dave Seibert

 
CIO Insights; What a CIO or vCIO Needs to Know
  Track 3: All Tracks
  Presenter: Michael Diamond, NPD
  Description:

Dave Seibert will talk with Mike Diamond; an industry analyst expert.  Mike consults CIO’s and other leading executives.    As Director Industry Analysis – B2B Technology for NPD, Mike has extensive market research including strategy, security, IoT, AI, Cloud, emerging trends, and more.  Mike will help you navigate the channel direction as he does for CIO leaders.

Michael Diamond

 
CIO Insights; What a CIO or vCIO needs to know
  Track 3: All Tracks
  Presenter: Dave Seibert, SMB TechFest
  Description:

Dave Seibert will talk with Mike Diamond; an industry analyst expert.  Mike consults CIO’s and other leading executives.    As Director Industry Analysis – B2B Technology for NPD, Mike has extensive market research including strategy, security, IoT, AI, Cloud, emerging trends, and more.  Mike will help you navigate the channel direction as he does for CIO leaders.

Dave Seibert

 
Maximize Technical Training
  Track 3: All Tracks
  Presenter: Karl Palachuk, Small Biz Thoughts
  Description:

Which skills will make you the most money going forward? Are you ready for 5G, IoT, and the decentralized Active Directory of the future?

 

This presentation will show you the five steps you need to create a great technical training program within your business.

 

Karl Palachuk

 
Microsoft Teams: The Hub for Teamwork
  Track 3: All Tracks
  Presenter: Arvin Enriquez, Microsoft
  Description:

A brief overview of features and tools to help you and your clients get started with Microsoft Teams.

Arvin Enriquez

 
Generating traffic that Drives Leads and Sales to your IT Business
  Track 3: All Tracks
  Presenter: Jeff Adzima, Emphasis Digital Marketing
  Description:

"Facebook doesn't work for me" "None of my friends are on Facebook"

Use simple, proven methods to generate leads and sales for your business.

 

Questions

1. Does Facebook work for my business?

2. What do I need to do to generate leads on Facebook?

3. OK, so I know what I need to generate leads, what's the most important element in that formula?

4. So, we've talked about Facebook, but we've also heard lots about LinkedIn, what should we be doing on LinkedIn

5. What's the difference between Google, Facebook and LinkedIn?

Jeff Adzima

 
Generating traffic that Drives Leads and Sales to your IT Business
  Track 3: All Tracks
  Presenter: Jeff Auerbach , Emphasis Digital Marketing
  Description:

"Facebook doesn't work for me" "None of my friends are on Facebook"

Use simple, proven methods to generate leads and sales for your business.

 

Questions

1. Does Facebook work for my business?

2. What do I need to do to generate leads on Facebook?

3. OK, so I know what I need to generate leads, what's the most important element in that formula?

4. So, we've talked about Facebook, but we've also heard lots about LinkedIn, what should we be doing on LinkedIn

5. What's the difference between Google, Facebook and LinkedIn?

Jeff Auerbach

 
Designing Efficient Service Desk Incident Management and Escalation Processes
  Track 3: All Tracks
  Presenter: Erick Simpson, Erick Simpson
  Description:

A key factor influencing your service desk’s and technical resource profitability is how efficiently you manage service requests. During this session Erick Simpson covers effective service desk tiering and staffing, tool and technology platform configuration requirements, roles and responsibilities of service desk staff and service desk incident lifecycle management best practices that maximize service delivery efficiency and profitability.

 

Session attendees receive the following MSP Mastered® tools by Erick Simpson: Incident Management Service Desk Workflows and Alerting Template

Erick Simpson

 
Make America Secure Again
  Track 3: All Tracks
  Presenter: Joshua Liberman, Net Sciences, Inc
  Description:

The modern UTM firewall is the swiss army knife of network protection, but with a little effort, you can vastly enhance its security.  The basics include GEO IP and botnet filtering, and segmenting WiFi traffic.  Next up we’ll discuss CFS and heuristics, and tunnel VPN traffic to protect open WiFi.  We’ll also touch on implementing DPISSL and other more advanced topics.

Joshua Liberman

 
SBA Loans and Access to Capital
  Track 3: All Tracks
  Presenter: Sylvia Gutierrez, SBA
  Description:

Loans guaranteed by the SBA range from small to large and can be used for most business purposes, including long-term fixed assets and operating capital.  Learn how you can benefit from the right SBA loan for your business needs.

Sylvia Gutierrez

 
Learn how to Benefit from the SBDC Digital Media Center
  Track 3: All Tracks
  Presenter: Ruth Cossio-Muniz, SBDC
  Description:

DMC is host to the Orange County Small Business Development Center, which provides entrepreneurs with free-of-charge consulting services in areas such as Business Planning, Management, Marketing, and Funding. With frequent workshops and training sessions, entrepreneurs have the opportunity to explore various topics that help explain what it takes to start a business. These workshops can cover topics such as: funding, target marketing, lease negotiation, market research, business planning, financial management, trade and much more!

Ruth Cossio-Muniz

 
Panel: Transition – MSP vs MSSP
  Track 3: All Tracks
  Presenter: Dave Seibert, SMB TechFest
  Description:

For about 5 years, MSP is a mature industry model.   A MSSP is a newer model and still evolving as our cybersecurity space continues to change and advance.   Should MSPs adapt and provide services considered to be in the MSSP model?  Should MSPs & MSSPs partner?  Is a MSSP a totally separate skill and model?  Where do these models unit and where do these models stand independent?  This session will address these questions and more.

Dave Seibert

 
Panel: Transition – MSP vs MSSP
  Track 3: All Tracks
  Presenter: Karl Palachuk, Small Biz Thoughts
  Description:

For about 5 years, MSP is a mature industry model.   A MSSP is a newer model and still evolving as our cybersecurity space continues to change and advance.   Should MSPs adapt and provide services considered to be in the MSSP model?  Should MSPs & MSSPs partner?  Is a MSSP a totally separate skill and model?  Where do these models unit and where do these models stand independent?  This session will address these questions and more.

Karl Palachuk

 
Panel: Transition – MSP vs MSSP
  Track 3: All Tracks
  Presenter: Joshua Liberman, Net Sciences, Inc
  Description:

For about 5 years, MSP is a mature industry model.   A MSSP is a newer model and still evolving as our cybersecurity space continues to change and advance.   Should MSPs adapt and provide services considered to be in the MSSP model?  Should MSPs & MSSPs partner?  Is a MSSP a totally separate skill and model?  Where do these models unit and where do these models stand independent?  This session will address these questions and more.

Joshua Liberman

 
Panel: Transition – MSP vs MSSP
  Track 3: All Tracks
  Presenter: Erick Simpson, Erick Simpson
  Description:

For about 5 years, MSP is a mature industry model.   A MSSP is a newer model and still evolving as our cybersecurity space continues to change and advance.   Should MSPs adapt and provide services considered to be in the MSSP model?  Should MSPs & MSSPs partner?  Is a MSSP a totally separate skill and model?  Where do these models unit and where do these models stand independent?  This session will address these questions and more.

 

Erick Simpson

 
Safeguarding from Hackers; Not your clients your MSP
  Track 3: All Tracks
  Presenter: Dave Seibert, SMB TechFest
  Description:

Yes, it is important to protect our clients and their systems.  But it's even more important to safeguard and protect your MSP business.   Realize that a compromised MSP means potentially all their clients could become victims and hacked.   This has already happened to several MSP's here in the U.S.  This session will provide best practices and steps MSPs/Solution Providers need to take. 

Dave Seibert




What your peers are saying...

"I don’t have to take a traditional 5-day class to be able to have an intelligent discussion with a customer with what I learned today attending SMB TechFest."

-Michael Moldofsky, Active Sales Technology

"I received encouragement to move clients from physical servers to virtual. The information delivered begins to get me started on this process. SMB TechFest always enhances my knowledge and helps to move my business ahead."

-Bill Perry, PerTel Communications, Inc.

Event Sessions